
Our Story
A Smarter Approach to Business Finances
SME Worx was founded with a simple mission: to take the stress out of managing business finances.
Too many businesses struggle with unclear financials, cash flow uncertainty, and inefficient systems—problems that hold them back from real growth. We set out to change that by combining expert financial services with technology-driven solutions that create clarity, efficiency, and scalability.
Today, we help businesses stay on top of their numbers, streamline operations, and make smarter financial decisions.
Meet the Founder: Cassie Zhang
With years of experience in finance, operations, and business strategy, Cassie Zhang saw firsthand how poor financial management and outdated processes were holding businesses back. She founded SME Worx to bridge the gap: giving business owners access to clear financial insights, streamlined systems, and expert guidance without the high cost of a full-time finance team.
Cassie specializes in financial management, automation, and process optimization, helping businesses build strong financial foundations. She takes a hands-on approach—acting as both a strategist and trusted advisor—to help her clients scale sustainably and make confident financial decisions.
When she’s not working with business owners, Cassie is balancing entrepreneurship with raising her young son; giving her a deep understanding of what it takes to manage priorities while building something great

Our Goals
Making Business Easier for You
01
Clarity
Get a clear picture of your finances with accurate bookkeeping and real-time insights.
02
Efficiency
Save time with automation, smarter workflows, and seamless systems.
04
Support
Work with a dedicated partner who’s with you every step of the way.
03
Growth
Scale your business confidently with expert financial guidance and planning.